About Fuel Up To Play 60



Dairy MAX in conjunction with Fuel Up to Play 60 is proud to work with these partners on a state and national level to end childhood obesity while improving childhood nutrition.

Action for Healthy Kids

Action for Healthy Kids is the nation’s leading nonprofit and largest volunteer network fighting childhood obesity and undernourishment by working with schools to improve nutrition and physical activity to help our kids learn to eat right, be active every day and be ready to learn.

Academy of Nutrition and Dietetics


The Academy of Nutrition and Dietetics is the world’s largest organization of food and nutrition professionals. The “eat right” site includes science-based nutrition information for students and adults and hosts resources and activities that can be used all year to help improve healthy eating habits.

Apps for Healthy Kids


This online competition challenges students, adults, game designers, software developers and others to develop games that encourage students (especially those between the ages of 9 and 12) to be more physically active and to eat better.

Centers for Disease Control and Prevention


These major operating components of the U.S. Department of Health and Human Services collaborate to create the expertise, information and tools that people and communities need to protect their health – through health promotion, prevention of disease, injury and disability and preparedness for new health threats

Food Research and Action Center


This organization is the leading national nonprofit organization working to improve public policies and public-private partnerships to eradicate hunger and undernourishment in the United States.

Get Active Now!


This resource describes how active video games can be part of an overall plan for staying fit and getting enough physical activity.

Girls Health


Girlshealth.gov offers a collection of resources designed to promote healthy behaviors in girls between the ages of 10 and 16. Included are tips, information and other resources related to teens’ changing bodies, fitness, nutrition, illness, emotional well-being and more.

National Association for Sport and Physical Education


This organization is the nonprofit professional membership association that sets the standard for best practices in quality physical education and sport. NASPE is the largest of the five national associations that make up the American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD).

National Dairy Council


National Dairy Council® (NDC), a founding sponsor of Fuel Up to Play 60, is the nutrition research, education and communications arm of Dairy Management Inc™. On behalf of U.S. dairy farmers, NDC provides science-based nutrition information and resources, including those in the Fuel Up to Play 60 program, to help foster a healthier society.

National Football League


The National Football League, a founding sponsor of Fuel Up to Play 60, is dedicated to tackling the childhood obesity epidemic in the United States by providing the Fuel Up to Play 60 program and involving players and team clubs in the effort.

Dallas Cowboys

As a co-partner in Fuel Up to Play 60, the NFL and the Dallas Cowboys extend their commitment to making the next generation of youth the most active and healthy by tapping the power of its teams, players and NFL PLAY 60 programming to add recognition and value for students.

Houston Texans

As a co-partner in Fuel Up to Play 60, the NFL and the Houston Texans extend their commitment to making the next generation of youth the most active and healthy by tapping the power of its teams, players and NFL PLAY 60 programming to add recognition and value for students.

National Institute of Child Health and Human Development


The NICHD, established by congress in 1962, conducts and supports research on topics related to the health of children, adults, families and populations. Some of these topics include learning about growth and development and improving the health of families.

School Nutrition Association


This organization is comprised of over 55,000 professionals in school nutrition. It is dedicated exclusively to enhancing children’s health and well-being through school meals and sound nutrition education. The organization’s website provides a wealth of nutrition-related materials—and information on how school professionals can earn CEUs for participating in Fuel Up to Play 60!

Society for Nutrition Education


The Society for Nutrition Education (SNE) represents nutrition educators in the United States and worldwide. The organization’s goal is to promote effective nutrition education and communication in order to support and improve healthful behaviors.

The Active & Healthy School Program


This site includes information about and resources for making this program part of your school’s wellness plan.

The American Academy of Family Physicians


This professional organization of family doctors promotes healthy lifestyles and education of the public in health matters including the importance of healthy eating and physical activity.

The American Academy of Pediatrics


This organization is an association of over 60,000 pediatricians, committed to helping all children, from infancy through young adulthood, achieve and maintain the best possible physical, mental and social health and well-being.

The President’s Council on Physical Fitness, Sports and Nutrition


The President’s Council on Physical Fitness, Sports and Nutrition is an advisory committee of volunteer citizens who advise the President through the Secretary of Health and Human Services about physical activity, fitness and nutrition in America.

United States Department of Agriculture


The USDA joined the Fuel Up to Play 60 program in 2010 to assist with providing resources and outreach – maximizing the long-term impact of the program.

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