About Us
We’re a connected group of experts in dairy farming, education, health and wellness, and business, who are fanatical about the power of dairy. An affiliate of Dairy Management Inc. and National Dairy Council, Dairy MAX was founded in 1995 to represent dairy farmers across Texas, western Oklahoma, New Mexico and southwest Kansas. In 2018, the former Western Dairy Association – representing farmers across Colorado, Wyoming and Montana since 1936 – became part of the Dairy MAX family. In 2019, Dairy MAX and the Louisiana Dairy Industry Promotion Board confirmed a partnership to engage in dairy promotion in Louisiana together.
History
- An affiliate of Dairy Management Inc. and National Dairy Council, Dairy MAX was founded in 1995 to represent dairy farmers across Texas, western Oklahoma, New Mexico and southwest Kansas.
- In 2018, the former Western Dairy Association – representing farmers across Colorado, Wyoming and Montana since 1936 – joined Dairy MAX to become one family.
- In 2019, Dairy MAX and the Louisiana Dairy Industry Promotion Board confirmed a partnership to engage in dairy promotion in Louisiana.
Mission
Create demand for dairy by transforming strategic investments into measurable, lasting impact.
Vision
A future where effort elevates dairy, every dollar fuels demand, and every farmer sees the power of their contribution.
