Field of grass

Checkoff Successes

Dairy MAX's online presence provides consumers with information.

AMAZING by nature shows the goodness of dairy from farm to fridge.

Connecting to Consumers

a McDonald's store with the New Mexico flag

McDonald’s and Partners Send Kids Back to School with Free Breakfast

students pose for a photo

Dairy MAX Goes Back to School

NFL player runs by students

NFL Brings Star Power to Milk Promotion

child playing

4 Key Nutrients Many Students Are Missing

Dairy Max's sponsorship of The Star educates consumers about the benefits of dairy.

The Star to Star Dairy Foods

a farm tour looks at cows being milked

Consumers Experience Dairy on Two Kansas Farms

Farm tour participants make butter.

Bringing Dietitians to the Dairy Farm

Amezcua talks with a group of students visiting his farm.

New Mexico Dairy Farmer Engages with Consumers through Farm Tours

Going for the Gold

Going for the Gold

kids in aprons cooking with a Dallas Cowboy

Texas Students Go for the Gold

kids posing for a picture with "milk" signs

Cowboy, Royalty Celebrate Dairy and Breakfast